McDonald’s has just pulled down the shutters of its Ben Thanh location here in Saigon for the final time since opening to much fanfare 10 years ago.
But why?
In this Bureau Bite, I give the probable reason behind the move and why the burger chain hasn’t been as successful as the franchise had hoped!
***If you come across this content in another form anywhere other than on www.thebureauasia.com, then it is in breach of copyright and the information provided may not be correct or in its original published form***
Related